Building a RevOps Strategy with Jeff Ignacio & James McArthur

Our host Jeff Ignacio sits down with James McArthur, the Director of RevOps at Nue, to discuss the best ways to build a RevOps strategy. They delve into the importance of insights models and why understanding the customer's lifecycle when shaping your approach is paramount. They also discuss the responsbilities of RevOps professionals, the improtance of creating space to prevent burnout and how to avoid the 'systems trap.'